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Sports Analytics: A Guide for Coaches, Managers, and Other Decision Makers
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Review
This quick, interesting read is a valuable addition to the sports management field. It brings together information that is proprietary, to a significant degree, in the sports industry and therefore not readily available. It will appeal both to readers looking for guidance in setting up a statistical analysis system for their sport organization, as well as to general readers who have an interest in professional sport and team decision making. (James Masteralexis, Western New England University)Outstanding! This is a serious look at the challenges of bringing analytics into the 'actionable' realm within an organization, with great ideas and stories based on some of Benjamin C. Alamar's own experiences. (Roland Beech, director of analytics, Dallas Mavericks)Getting coaches and general managers to listen and understand the numbers is a classic problem for high-level stat geeks in pro sports. In this brisk narrative, Benjamin C. Alamar takes us inside that process, using telling anecdotes from his colleagues and his own experience as a consultant with the Oklahoma City Thunder. This is a great read for job seekers, teams interested in improving their own analytics platform, and smart fans wanting a peek inside team decision making. (Zach Lowe, staff writer for Grantland)Alamar combines first-hand experience as an analytics consultant with investigative research to provide an insider's view of team sports decision making. Using industry examples instead of complicated formulas or equations, he is able to bridge the gap between the executive suite and sports fans. This is a great read for anyone interested in learning more about how the sports world operates behind the scenes. (Brian C. Kopp, vice president of strategy and development and head of Sports Solutions Group, STATS LLC)
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About the Author
Benjamin C. Alamar is a professor of sport management at Menlo College and a sports analytics consultant/researcher. He has consulted with a variety of teams in the NFL and NBA, including five seasons with the Oklahoma City Thunder, and with a variety of companies in sports analytics. He has published numerous research studies in sports analytics and has written on sports analytics for outlets such as ESPN, Analytics Magazine, and the Wall Street Journal. Additionally, Alamar is the founding editor of the Journal of Quantitative Analysis in Sports, the first peer-reviewed academic journal for research in sports analytics.Dean Oliver is the director of Production Analytics at ESPN, leading the development of sports analytics for the network. He worked for seven years in the NBA with the front offices of the Denver Nuggets and Seattle Supersonics, using analytics to improve trades, free agency, the draft, and coaching tactics. The contents of his book, Basketball on Paper, are now used broadly across the NBA. Oliver has a Ph.D. in engineering and has years of experience as an advance scout, collegiate scout, and coach.
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Product details
Hardcover: 152 pages
Publisher: Columbia University Press (August 6, 2013)
Language: English
ISBN-10: 0231162928
ISBN-13: 978-0231162920
Product Dimensions:
6 x 0.5 x 8.5 inches
Shipping Weight: 11.2 ounces (View shipping rates and policies)
Average Customer Review:
3.6 out of 5 stars
18 customer reviews
Amazon Best Sellers Rank:
#277,598 in Books (See Top 100 in Books)
The concept of analytics in sports and the prospect of its ultimate utility resulting in competitive advantage has progressively gained traction at the organizational level in professional sports. However, despite its growing legitimacy, many executives and decision makers have struggled to employ a comprehensive strategy to realize the full potential of an analytics initiative. Many times these efforts are impeded due to the daunting challenge of forming and integrating a complete analytics program that can compliment and support the goals of the organization, which without help can be a massive undertaking that can be discouraging, easily procrastinated, or only partially executed.Mr. Alamar has done a masterful job in providing those decision makers and fans alike a comprehensive blueprint from which they can gain a contextual understanding of the distinct components that need to be configured to ensure success. I found this book to be extremely through in explaining both the advantage an analytics program can have in an uber competitive setting, but also the role of quality personnel and processes as the prime ingredients of a successful analytic plan. Whether it is the NFL, NBA, MLB, NHL, or the Champions League, success is always at a premium and sustained winning is usually found in the margins. This book offers a unique resource that competently describes the interaction among leadership, data management, information systems, and predictive analysis required to produce new data in a timely manner for more efficient decision making that ultimately promotes more successful outcomes.
Easily read for the lay person or old school coach who is not used to the changing world of sports data. Also good for the fan who may wish to have a peek behind the scenes of the changing world of how his favorite team is put together. I'm a sports fan but also a sports fiction writer. I picked this book up to get a better grasp of what a character I crafted might think like. It's been good for deepening my understanding of his addictive mindset.
I bought thinking it would give more ideas for analysis and what stats are working to help improve research or what ways would be helpful in performing your own research. So, I was disappointed there.If you are looking for policies or to set up a sports analytic department the book is thoughtful and will give you ideas to think about. Such as different departments will resist change and why they are stubborn in their set ways.I did pass this book on to a student who is interested in sports analytics.
I expected something else from this book. I was looking for discussions about specific cases of sports analytics impacting decision making and making a difference in the output of a sports agent (be it an athlete, a team, a scout, a sports investment fund). I was looking for discussions about specific KPIs, how they are captured, the reasoning underlying their conception and why they add (or fail to add) value.Instead, I found the book to be quite generic and basic, containing very little that someone who has any experience as an analyst in any industry would not know.Also, I felt that the book reads more like a manual, with a very bland narrative and no story telling.
Decision-makers at all levels throughout elite sports organizations should strongly consider investing their time in understanding the material presented in this book. My advice is to repeat the following cycle until it is no longer adding value to the decision-making process(es): 1) review the material; 2) apply one or more concepts; 3) repeat. Following this approach will undoubtedly result in several value-adding cycles and improve upon the analytics competencies of both the individual and organization.My advice and my confidence in the result are based the experience I have working with elite sports organizations on the development and execution of their analytics programs. Generally speaking, those organizations that have mastered the concepts covered in this book are well-poised to maintain the competitive advantages that they've gained through their analytics programs.
The book is well informed and well written but the analytics science in sports have made very fast progress since publication. The book can therefore be used as a general introduction to the matter (and does have historical value) but 2017 professionals will need additional readings.
Professor Alamar sets forth a comprehensive, yet easily readable in depth introduction to sports analytics. The book is a perfect mixture of concepts, explanations and stories, which makes the book very enjoyable and addictive (I read it in two days). This is a sport neutral book (only anecdotes and examples are sport specific), which makes the content applicable to all sports. It is a must read for anyone interested in sports, from a decision maker at a team, all the way to the most casual of fans as it is an understandable introduction to a very complex and increasingly influential facet of sports.
I was hoping for a little more detail from the book. It had some great insider information, but I felt that it was lacking in certain areas. I also found that there were several places in which he repeated himself. Unfortunately, there are not many books on this topic. With that in mind I do recommend this book to anyone interested in this field.
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